Mobile World Live GSMA Intelligence

Marketing Project Manager, Industry Purpose

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Role type
Programme Services, Marketing & Communications
Job Advert

GSMA – Our Role

The GSMA represents the interests of mobile operators worldwide, uniting nearly 800 operators with almost 300 companies in the broader mobile ecosystem, including handset and device makers, software companies, equipment providers and internet companies, as well as organisations in adjacent industry sectors. The GSMA also produces industry-leading events such as Mobile World Congress, Mobile World Congress Shanghai, Mobile World Congress Americas and the Mobile 360 Series of conferences.

GSMA – Our Organisation

Our people include some of the best talent from around the world focusing on developing industry initiatives. We are a truly international organisation with offices in London, Atlanta, Barcelona, Brussels, Nairobi, Hong Kong and Santiago, and through our different offices we embrace the diversity that has allowed the mobile industry to be acknowledged as one of most fast moving and dynamic industries in the world.

Our envied position at the centre of the industry allows us to collaborate with our diverse membership and support them through some of their most complex challenges that they face as an industry.

Please visit for a wealth of further information.


GSMA – Industry Purpose: Connecting Everyone and Everything to a Better Future

In 2016, the mobile industry became the first sector as a whole to commit to the UN Sustainable Development Goals. The mobile industry is already affecting all 17 Goals as outlined in Mobile Industry Impact Report published during UNGA in September 2016. The mobile industry is now focused on amplifying and accelerating the industry’s impact in achieving the SDGs, and the new Big Data for Social Good initiative has been announced at Mobile World Congress this Feb.

With our ambition to connect everyone and everything to a better future, it means we must have a vision to lead all industries in sustainably achieving the SDGs by connecting all citizens to a better future. There is no other industry better place to make this commitment.


The 3 key focus of the Industry Purpose campaign are:

1.  To establish mobile industry consensus around responsible leadership and business practices, while continuing to innovate and deliver impact globally in support of the Sustainable Development Goals.

2.  To lead, evangelise and support global and national government, institutions and organisations in driving the SDGs.

3.  Inform and excite consumers and employees across the mobile ecosystem about the role the mobile industry is playing in delivering against the SDGs, while also empowering them to take an active role too.

For further information on the Industry Purpose, visit


The Role

The role of the Industry Purpose Marketing Project Manager involves working with the team to ensure delivering of project’s output on time and within budget and scope. Reporting to the Programme Director with dotted line report into the Marketing Director the candidate should have a background in working in agency/marketing/event company and be highly organised and flexible. The ideal candidate will be skilled at gathering and collating information from various stakeholders, creating holistic project plan with clear responsibilities and timeline for delivery, and drive the delivery working with internal and external stakeholders with a tight turn-around time and sometimes fluid situations.


  • Work closely with Marketing Director to ensure consumer and advocacy marketing plans are agreed and in place
  • Work with multiple stakeholders across the programme and organisations to ensure each project’s output is delivered within the agreed time, quality and budget parameters
  • Track, monitor and control deliverables, associated risks, issues, actions and dependencies to ensure the successful delivery of projects and outcomes and to minimise the impacts
  • Define, plan and develop a comprehensive project plan to track progress and completion.
  • Take responsibility for implementation of appropriate agile project methodologies
  • Lead the procurement and contracting process for all suppliers, liaising with internal legal and financial teams, to ensure compliance.
  • Responsible for managing and keeping track of the allocated budget
  • Produce regular internal and external reporting on projects progress.
  • Facilitate regular meetings with operator groups, partners and other stakeholder groups to establish necessary buy-ins and gain support
  • Establish and maintain relationships with internal and external stakeholders
  • Engage with mobile network operator stakeholders to ensure strong engagement, understanding and support for the project’s activities


Person Specification

  • Agile project management expertise. The candidate will have experience of managing complex multinational, multifunctional projects and geographically dispersed teams in a matrix environment.
  • The candidate will be business minded, with good international relations understanding, technical literacy and policy and regulation knowledge.
  • Consultative and collaborative approach. The candidate will be a proactive facilitator for internal and external stakeholder’s collaboration
  • Strong problem solving skill, and ability to influence stakeholders and build consensus around an approach
  • Presentation and communication. The candidate will be a clear, articulate and persuasive communicator, both in writing and in person
  • Ability to work under pressure and tight deadlines and evidence of focus on achieving goals and delivering to exacting deadlines
  • Experience of working with people from different cultures and countries in a matrix organisation
  • Ability to adapt and change approach in changing circumstances
  • Strong working knowledge of Microsoft Office, including PowerPoint, Project, Excel and Word.

This vacancy has now expired, and is not accepting any new applications.

Please search for live opportunities or use the Register Interest facility to sign up for job alerts and/or leave your CV speculatively.